Ascot and Royal Ascot
Brand guardians for four years, we gave this traditional brand a fresh and contemporary make-over, without losing the prestigious tone.
Brand guardians for four years, we gave this traditional brand a fresh and contemporary make-over, without losing the prestigious tone.
Our Brief:
To promote Ascot and Royal Ascot as premium, high-end events steeped in tradition while also communicating that there is something for everyone.
Our Solution:
To create a look, feel and tone of voice that is both contemporary and fresh while retaining the traditional values of the brand.
The Result:
We were brand guardians for 4 years running.
